Hair Colour Fail

So I listened to your suggestions and decided to go a little bit lighter. Well this is the result:

Before

After

How is this blonder?? Stupid hair colour! I even asked a girl in shop for help. But she did tell me when I was paying that she had never died her hair ever. And I did think that that might not make her the best person to give advice on hair colours...

This is NOT what the package said!

I don't look like her at all!